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Givenchy previews autumn with the first images of Arivenchy, the campaign starring Ariana Grande.

The collection is inspired by the Garden of Eden and has opted for accessible and simple garments, where suits and tailoring in general are the kings of the proposal. Also, sober tones are sometimes broken with something more striking such as orange or green.

The campaign, named Arivenchy, takes its name from a play on words between the artist and the brand. The photos were taken by Carig McDean and exude an aura reminiscent of a more traditional style, typical of the founder of the house .

The high temperatures may tell us that, indeed, we are in the middle of summer. However, in the world of fashion, always one step ahead, it is already autumn-winter. Especially at Givenchy , which has just released the first photos of its campaign for said collection .

Although the clothes are not the main focus of attention on this occasion because it stars Ariana Grande , the new ambassador of the French brand.

It is something that we already told you last May , when the singer posed wearing one of the fashion house’s greatest insignia : the dress that Hubert de Givenchy himself designed for Audrey Hepburn in Breakfast at Tiffany’s .

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