“2023 was a huge year for K-pop, kicking off with three records being set by BLACKPINK’s LISA in January. She became the First Solo K-pop winner at the MTV Video Music Awards and the First Solo K-pop winner at the MTV Europe Music Awards, as well as earning the record for Most Followers on Instagram for a K-pop Artist”.

 

“But this was just the beginning of record-breaking activities in the K-pop world this year, with BLACKPINK becoming the most streamed female group on Spotify and then again BLACKPINK’s Lisa making history when “LALISA” became the First K-pop track by a Solo Artist to reach 1 billion streams on Spotify”.

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Currently Lisa has established herself as the biggest K-pop soloist in history with 8 Guinness World Records and being honored this year as the First K-pop act to be included as a cultural icon in the “Asian Hall of Fame”. While BLACKPINK has continued to break impressive group records, recently establishing themselves as the First Girl Group in 18 years to win the ‘Billboard Music Awards’ and “Born Pink” became the highest-grossing tour by an Asian Act.